Turkish TV channel Haber Global has prepared a report about the Union of Marketing, Advertising and Media of the Turkic World (TÜREK), created under the leadership of Azerbaijan and Türkiye, Report informs.

The report emphasizes that the initiators of the idea of ​​​​creating TÜREK, the purpose of which is to further strengthen cooperation in the Turkic world, were the advertising structures of Azerbaijan and Türkiye.

The story notes the advantages that TÜREK has brought to the Turkic world. It is noted that with the creation of this union, Turkic brands will have the opportunity to reach the global level.

"The central office of the new structure will be located in Istanbul. TÜREK plans to implement numerous projects to establish cooperation in the advertising industry of the Turkic states and increase the competitiveness of goods and services. The chairmanship of the organization for the first two years will be entrusted to Türkiye, and then will pass to Azerbaijan. The organization is open to the participation of other Turkic states, as well as diaspora structures," the report says.